Coquette featured in movie Bruno.

Captain Cohen & His Coquette Forces

Hollywood seems to be where every one's at these days! With popular celebrity diets, make-up tutorials, hair dos and don ts, and of course the core of Fashion Design. Hollywood will always have the first and final say of what's sexy, out of date and what's coming up, it's just the way it is and I don't think we'd have it any other way.

Coquette's two piece sexy G.I Girl costume, style M573, from our Masquerade catalogue, is set to be featured in the upcoming movie: Bruno. Starring Sacha Baron Cohen, who plays a fictional gay TV reporter that covers the fashion business. Be sure to check it out in theatres this Friday July 10th.

Making a grand entrance at the LA Premier of Bruno, atop his huge hybrid, fashionable army tank, he is followed by an army of sexy G.I Girl's all sporting Coquette's sexy Masquerade costume.

For those of you who are familiar with Cohen's controversial sense of humor and enjoy it, this movie appears to be outrageously hysterical. Take a look at the trailer : http://www.youtube.com/watch?v=GMGnNGkYfoo and also, check out the LA Premier: http://www.youtube.com/watch?v=Fq5Oz4iNa6M .

Coquette in StorErotica: Corset Feature

A Timeless Necessity

For centuries corsets have been an essential in every woman's wardrobe for a variety of purposes. In the 1830's corsets were considered a medical necessity for females ( whom were considered to be fragile at that time) to give her body support. In 2009, now that we're confident enough that women can maintain and support their own bodies, corsets still serve all kinds of other fabulous purposes ranged from: reducing the waistline, accentuating the hips, pushing up the breasts and of course to look sexy!

StorErotica's June edition puts the spotlight on Corsets! In this special feature you'll find everything you need to know about corsets, how they're worn, important vocabulary and advice straight from the sources on how to choose the right one for you!

Corsets are timeless, they're never going to go out of style, and if you haven't got one yet I don't know what your waiting for! There's so many different styles and I can guarantee there will be one that will work for your specific body type. I'd recommend to read through the Corset feature in StorErotica before purchasing one, and if your like me, and you've already got a closet full then you'll be interested to read all the fun and interesting facts! Click on this link: http://bit.ly/15RFg7 and indulge in expert advice on the hottest, sexiest style of lingerie on the market!

Coquette offers an extensive selection of corsets which will serve multiple purposes to ensure you get the most out of your corset at the best prices! Check out our online stores and retail locations: http://www.coquette.com/retailers

Wicked Masquerade Costumes!

Let's face it, Toronto Ontario knows how to properly accommodate nightlife and they have some of the hottest clubs in the country! Toronto Life Magazine's June issue featured "50 Reasons to Love Toronto Right Now" which included attractions like the CN tower and the 5,493 same-sex marriages which took place in Toronto. Reason number 10 naturally piqued my interest with 'We may be polite, but we're not prudes' which featured Wicked Nightclub and a short Q & A about the club and how to sign up.

The picture they've included for their number 10 placement is 4 of Shlomo's Angels wearing the Police woman costumes by Masquerade from Coquette. Sexy costumes are a huge hit year round especially at Wicked Nightclub! Wicked Nightclub, located at 1032 Queen St West, is Toronto's first Hedonistic on-premise club. This club provides a safe, erotic environment where you can live out your sexual fantasies. Wicked claims to be "recession-proof" and I believe it, sex certainly sells! At 30,000 members, they continue to grow and draw about 20 % of their clients from the U.S. Check out our sexy Masquerade costumes we sell year round at: http://www.coquette.com/ .

A wide range of our sexy costumes include role play lingerie for under your costume, allowing you to be as risque as you like! Click here for the full Q & A on Wicked Nighclub & to see all the other 49 Reasons to Love Toronto Right Now: http://bit.ly/TorontoLife

New Sales Rep:

Brittany Joins Our Team!

We are super proud & excited to welcome an addition to our Sales Rep Team! Brittany Roefs, former Fanshawe College graduate, has recently been hired on by our National Sales Manager, Dave George, for the Eastern US territories, including but not limited to: New York, New Jersey and Pennsylvania.

She currently lives in Guelph Ontario, and holds true to her passion for the intimate apparel industry by joining us here at Coquette. With a strong educational background in Fashion Design, she knows what Coquette’s customers have come to expect throughout our 30 years of success in this industry

“I believe my product development and merchandising experience will add a new dynamic to the already strong sales force here at Coquette, and am eager to begin building customer relationships to ensure the continued success of Coquette.” She stated.

Born into a creative family, Brittany naturally developed her knack for fashion, and enjoys the arts, sports, sewing, drawing, interior design and customer relations.

“I am excited to begin this new chapter in my life, and am very fortunate to have been given the opportunity to learn and grow with Coquette,” Brittany replied in regards to her new position.

Feel free to contact Brittany any time at Brittany@coquette.com !

Coquette's Party Featured on Body Magazine's Site.

We weren’t the only ones who had a blast at our 30th anniversary Lucky Strike party! One of my many favorite magazines, known as Body Magazine has featured an entire photo album of pictures on their website from our event. BODY is the leading news provider for the intimate apparel and body fashions industries in the U.S., reaching virtually every retail and wholesale executive through its monthly print trade magazine!



This event took place on April 20th after the International Lingerie Show in Las Vegas. Marcus Horea, VP of Sales and Marketing, stated, “The party was an amazing success, and attendees suggested making it an annual event.” The event went from 8:30pm until 12:00am and included contests and a $200.00 giveaway, which was awarded to Eddie Goldstein, a New York independent sales representative, for being the best bowler. In total, 140 people attended this event. Click here to check out all 46 pictures from this event: http://bit.ly/zC1OE

It’s What’s On the Inside That Counts.

If you’ve got your dress, cake, flowers, guests, hair, make-up, honeymoon, food, car, photographer and everything else perfectly planned to a T, then I’d say your almost set for that ultimate wedding you’ve been secretly planning since you were 10! As a female, I’ll point out that the most important part of that entire day is, in fact, how phenomenal the bride looks- It’s always about the bride. The dress is no doubt the main focus of this ‘perpetual parade of love’. The cut, color, beads, design, fabric, length - every last detail WILL be flawless (or ELSE). Well, no one (and I do mean NO ONE) enjoys the “or-else’s”, especially not the brides maids or mother of the bride as they have the ultra-high, stress-induced duty of making sure the bride is satisfied and everything runs smoother than smooth.

Well miss bride-to-be, I’ve got some news for you! I will agree 150% that the dress IS the most important part of a wedding, provided you have the groom in place already or at least a line up of potentials. A major part of the dress however, IS what you’re wearing under it. We all know it’s what’s on the inside that counts…yes this still remains true even if it’s just you and your sexy husband-to-be who gets the pleasure of seeing it! Lingerie can be intimidating to shop for, especially for your big day. It’s obvious you will be the sexiest bride to ever walk down the isle, but it’s also important to feel like it. Adding the proper sexy lingerie underneath your dress can also enhance your figure! For example, if you had trouble losing those last few inches around your waist before the big day, you could add a corset under your dress and cinch them away! If your dress has a low cut top, the right lingerie will perk up your breasts and accentuate your perfect cleavage. Take a look at these sexy styles that will complete your dress and perfect wedding night, he’ll think so too!

Check out all of our beautiful bridal lingerie at http://www.coquette.com/!

Storeroticas Extra Special April Issue.

Not only is it my job to make sure I keep on top of what's going on in our industry, but personally, I love to stay informed about how everyone else in the business/retail world is doing. Something about the obligation of reading Storerotica articles is appealing...Although, haven't quite figured out what it is yet. It probably has something to do with how fabulous the articles are and how sexy the nature of this magazine is.

April's issue is exceptionally special! Do you know why? If you don't I'd suggest you get your hands on a copy before it's too late. April's issue features an exclusive interview with our VP of Sales and Marketing, Marcus Horea. Marcus answered all kinds of questions about Coquette International and also provided tips for others in the lingerie industry and explains just how important team work is.

When asked if the recession has impacted Coquette International Inc, Marcus confidently replied, "I think this industry can hold its own in the recession, since people always want to have a good time and feel good about themselves. This is a time where some of us will prosper, as sex seems to always sell." Wise words of wisdom indeed.

Storerotica was formed in October 2008, when TEEZE and ASB Magazine decided to combine their efforts into one magazine. The readers of Storerotica are owners and buyers of retail stores that carry intimate apparel and erotic products, as well as manufacturers and distributors for those products.

For the full interview with Marcus Horea check it out here: http://www.storerotica.com/

Coquette's Holiday Photoshoot

Happy Holidays!

Perhaps April is a tiny bit early to start wishing everyone a happy holiday, but you wouldn't think any time of the year was too early for that if you got to see what I saw yesterday!

Yesterday Chris, our fabulous Web Strategist, and I took a trip down to Mississauga, Ontario, where Coquette's photo shoot took place for the Holiday line. Surrounded by our three beautiful models: Brittany Lee, Claudie and Tia, we got the opportune chance to take exclusive behind the scenes pictures and video footage. The set was equipped with a stage, which I felt really enhanced the pictures and allowed for the best lighting. Like always, we prefer to keep the background elegant and simple with all of the attention focused on the lingerie piece & model.

As glamorous as it sounds, photo shoots are a lot of work! It involves a lot of hard work from our Graphics Department & Design Team as well as Catherine Horea, Senior VP of Coquette, Peter Horea, President of Coquette and Marcus Horea, VP of Sales & Marketing. Our spectacular Design Team organizes the lingerie pieces they have created as well as helps the models get dressed quickly and accessorized accordingly. The Graphics Department views the pictures right after each one has been taken and ensures the poses are perfect for the piece the model is displaying. Catherine, Peter and Marcus are there to make sure everything runs smoothly overall and the pictures turn out perfect! The big tasks such as set and background changes, are accomplished as a team- and our team at Coquette couldn't be stronger!

The photographer did an outstanding job with the pictures and provided an energetic, friendly and comfortable environment for the models and everyone else. He really showed a lot of passion and desire, which was evident in each shot he captured.

Im really excited for the launch of this Holiday catalog and especially to share it with you all! It seems to me that each and every year Coquette publishes their Holiday Catalog, the new one is always better than the last, and raises the bar higher for next year. Chris and I had a blast capturing all the backstage footage and interviewing our models.

For a complete set of behind the scenes pictures check out our Facebook Fan Page: http://bit.ly/12N2w0. Model interviews and video footage of the shoot will be uploaded shortly as well.

Follow Coquette on Twitter

Coquette's Tweeting Too!

Twitter represents simplicity at its finest by giving everyone the opportunity to give value to their followers as well as gain value from those they are following.

The second we heard about Twitter, we knew Coquette had to be a part of it. With so much information to be shared with the public about what's going on inside the business along with helpful tips and tricks to make lingerie shopping fun and simple for you!

We are keeping on top of social media sites and up to date with everything current. Staying informed is certainly an important part of effective marketing in today's 2.0 social media world. In the midst of popular social media sites such as: myspace, facebook, slickr, youtube and hundreds of others, one simple and sweet social media site has caught the attention of people world wide. From entrepreneurs, celebrities, businesses and millions of every day people around the globe expressing what exactly they're doing in a short 140 characters.

We are extremely proud to be a part of the Twitter revolution and promise to tweet regularly to inform you of what's hot, new and happening behind Coquette's doors. Twitter is a fabulous simple way to keep in touch with fellow businesses and customers as well as to provide a more personable experience while distributing information, allowing for comments, opinions and questions from followers.

One of the most important points to remember when tweeting is that it's not all about you and the business your representing, you need to interact with your followers and respect their thoughts and opinions as well. The diversity Twitter provides is remarkable and the opportunity for interaction is at its best with people from all walks of life, offering value to each other within one simple means of communication.

Follow us under the user name: CoquetteApparel . In the future we will be hosting contests, providing discounts as well as give aways! Look forward to hearing your tweets!

www.twitter.com/coquetteapparel

30th Anniversary Special Guest

Coquette Welcomes Taya Parker to the Party.

Coquette lingerie is celebrating its 30th anniversary this year, and what better way to celebrate than at the International Lingerie Show (ILS). After all, lingerie is what Coquette is all about. Coquette's exclusive 30th anniversary party is being held tonight at Lucky Strike Lanes inside the RIO in Las Vegas. For those of you who don't know, Luck Strike Lanes is an upscale bowling alley with a club like atmosphere. It will be a huge hit, with a suspected 200 customers expected to be attending, which is the capacity of Lucky Strike. There will be a fabulous selection of fine Hors d'Oeuvres accompanied by wine, beer, and cocktails.

Our customers are the most significant reason for our success throughout the years, and it was extremely important for us that we bring them all together for a fun evening full of contests, events and entertainment.

Sounds fantastic right? Well, it just keeps getting better! Penthouse pet of the year 2009 and winner of the popular show the Rock of Love, Taya Parker, will be joining the fun and entertainment at Lucky Strike for Coquette's 30th anniversary party.

If that's not hot enough, shes also going to be signing autographs at Coquette's booth at the ILS on Tuesday April 22nd! Its obvious her pictures are incredibly stunning, but they don't do her justice when seeing her in person. We are extremely excited to be celebrating such an important mile stone with Parker as well as our loyal customers! Stay posted for pictures from this event taking place tonight from 830pm - 12am!

Stripping Away Your Insecurites

It's only human nature to let our insecurities get the best of us, and even
though we both know you’re beautiful, you might not always feel like it. Most likely there’s always going to be that one problem area on your body that you have a hard time coming to terms with. Let’s face it- we all do, but does it inhibit you from buying that adorable cupcake printed mesh baby doll and panty set? (www.penthouselingerie.com)





Or that edgy tattoo heart print mini dress with deep v front and pretty pink ribbon lacing? (www.penthouselingerie.com) If it does, we’re going to fix that right now! I mean it, weather it’s your butt, legs, thigh, arms, chest, or stomach there is flattering lingerie out there for you. So stop worrying and lets shop online together, I’m going to show you what styles are going to work for you. No one wants an unflattering piece of lingerie, and since everyone’s body type is different, not every single style is going to work for you.



The Butt Conscious.

Who doesn’t like a girl with a rockin’ booty? Honestly! Instead of baring it all with that itsy bitsy g-string, go for a sexy skirt that hugs your beautiful curves. I’m not talking about one you’d wear to the bar; we’re keeping this strictly sexy and lingerie here. Opt for one that is a little ‘cheeky’ and shows just enough to tease! Check out this sexy skirt from the Penthouse line (www.penthouselingerie.com) and add some panty hose to add a dramatic effect, forget the panties though!



If your problem is the opposite and you don’t have much of a booty- drop the skirt! I’m sure you’d still look cute in it, but a skirt is just going to make your butt look flatter. Go for the cherry print thong with gathered detail and printed Penthouse ribbon side ties (www.penthouselingerie.com). The side ties will draw slight attention away from your butt (not too much though, because even though YOU might not like it, I can guarantee your partner can’t keep their eyes off it!) and the gathered detail will certainly accentuate it.





Leg Conscious.

Regardless, if you think your legs are too small or too big, too long or too short, there’s ways to enhance these minor predicaments! If you’re shy

about your legs, go for a more sensual look with a flowing gown that has a sexy slit on side, front or back for that added bit of attitude. You’ll look sophisticated, sexy, and glamorous all in one, and who doesn’t want to look like that!

If you’re looking to make your legs appear longer go for a shorter dress and a pair of bedroom heels, a longer gown-like dress will engulf you in the fabric and might leave you tripping on it- slightly embarrassing.



Thigh Conscious.


Get your pretty little legs in some sexy pantyhose! Not necessarily thigh highs, those will draw attention to your thighs. Go for a full fishnet or regular style crotch less (for added effect) pantyhose. The reason I suggest this, is that it smooth’s out any unwanted noticeable flaws and bumps in your thigh/butt area, and gives the skin a smooth feel and look. It will also suck in your inner thighs as well.

Arm Conscious.

If your arms are an issue, add a sexy pair of satin gloves to your lingerie outfit. It will take the focus off any bad areas. Along with the gloves, or just on it’s own, a fun feathery boa wrapped around you will also take attention away from your arms and give you that diva appearance that I always knew you had! If you accessorize with your lingerie piece, ear rings, necklace, bracelets ect… it will also focus attention else where.





Chest Conscious.

If you have an A cup chest, you might find it hard to believe that some women with a bigger sized chest can get self conscious of their boobs too! So, if you want an outfit to flatter a big chest, go for something without cups, but lots of adjustable support such as one of these corsets. You won’t have trouble with the cup size not fitting properly, and it gives you perfectly shaped cleavage and an hourglass figure.

For smaller cup sizes, a cute padded bra and panty set such as the cherry print underwire bra with ruffle detail, has a low scoop neck and will accentuate what you got (www.penthouselingerie.com) !






Stomach Conscious.
Now, whether you’re slightly overweight, or just ‘think’ you are, you can instantly lose an inch or two by slipping into a corset! There are so many different colors, fabrics and designs to choose from. Although they look slightly difficult to squeeze into, once you adjust the ribbon or lacing in the back to fit your size, it’s easy to unclip on and off from there!

Ladies, regardless of your shape or size, its important to know you’re absolutely beautiful in your own skin and there’s no excuse to hold back from that super cute baby doll, or risqué chemise. There’s something sexy for everyone. If you have any questions or concerns about what would work best for you, or need other recommendations for different problem areas I haven’t listed, e-mail me! Pr@coquette.com .

Out of the Darque and into the Spotlight!

It has always been evident that Miss Raquel, Scenester Magazine and Secenester Radio/bpm:TV host, had a pretty stylish wardrobe, but now that evidence changed from ‘pretty stylish’ to flat out ‘SEXY’! Miss Raquel was also featured in a documentary earlier this week on March 10th about the rise of house music through the decades!

This Friday March 13th Activate presents the Jelo Show at Rehab, where two of Toronto’s most notorious dance floor phenomenon’s DJ/Producer Jelo, http://www.djjelo.com, and major producer MC Flipside, http://www.mcflipside.com, fuse together for a haunted night of murderous tunes inside Footwork Nightclub.

Footwork Nightclub is located at 425 Adaliade Street West and Brant St in Toronto’s club district.

Miss Raquel will be the host of this event flaunting her sexy outfit she recently picked out by Coquette lingerie.

She chose a brand new item from our Darque line D9218 http://bit.ly/KBrr, PVC jacket with raised collar and cuffs along with one of our classic Darque pieces D989 http://bit.ly/y7liH, a wet look tank top.

That is certainly what I’d call flirting with style! This is an event you undoubtedly don’t want to miss, it begins at 10:00pm and goes all the way until 5:00 am. This is a 19+ event.

The cover charge is $20.00 or if you’re quick enough to jump on the guest list its $15.00.

For guest list or bottle service inquiries, e-mail footwork@scenestermag.com and if your looking for a sexy outfit to wear to this exclusive event, visit www.coquette.com for a retail location near you!

Coquette's 30th Anniversary Will be Celebrated in Style!

Coquette’s 30th Anniversary Will Be Celebrated in Style!

Well most of us know, and all too well, that years and time seem to fly by and leave us wondering where in the world it went. In the fashion industry, thirty years is something to be proud of when working hard to continue the ongoing success of one of the most thriving and well established businesses in this industry.

This year marks a huge mile stone for us at Coquette International Inc., as we are celebrating our 30th anniversary! You can’t be in the fashion industry and not celebrate in style! So here’s what we have planned for our fabulous and loyal customers…

We will be sending one of our customers and a guest to enjoy a blissful week long vacation among the warm tropical shores of Hawaii. To qualify for this unforgettable experience, you must place your order between April 20th and April 21st at Coquette’s booth at ILS inside the RIO. It is only applicable to North American buyers. The minimum purchase order to qualify for the trip for two in Hawaii is $3,000, and you will receive one ballot for spending $3,000 or more. The winner will be drawn in Las Vegas, on Tuesday April 21st, at 4:00pm in the Coquette booth.

We are also excited to be hosting a 30th anniversary party at Lucky Strike Lanes inside the Rio Las Vegas, which offers a new tantalizing twist on bowling by surrounding you with a fun and energetic night life atmosphere. This event will be taking place on Monday April 21st from 8:30pm to midnight. All customers are invited to come for an entertaining evening full of bowling, contests, giveaways, beverages, Hors d'oeuvres, and lots more to celebrate in style with us. It’s going to be a blast, we are honored to be celebrating our 30th anniversary with all our remarkable customers, whom made Coquette’s 30 years possible and extraordinarily successful.

We’re looking forward to seeing you all there for an unforgettable evening! If you have any questions please email me at pr@coquette.com !

Stores Welcomes Brand New Darque Line!

Coquette’s brand new Darque line is hitting stores this week!! The styles are completely revamped and were inspired by the 50s pin up girl style as well as the rock and roll era. The sizes range from small all the way up to 1X/2X in the plus sizes. I love how wide the sizes range, especially in the Darque line because the PVC and wetlook material really accentuate curves and full feminine figures. For the first time ever, the Coquette designers have added a lycra skull print fabric to give an edgy flair to the wetlook/PVC that screams attitude! The best part about this line is you can totally mix and match the garments to create your own individualized style. These are some of my favorite outfits that have been put together with pieces from the new Darque line:

D9204: Corset: Red wetlook corset with attached skull lycra belt and back hook and eye closure.

D9207: Bra: Skull lycra molded cup bra with buckle strap detail.

D9223: Leggings: Wetlook leggings with back binding detail.

D9218: Jacket: PVC jacket with raised collar and cuffs.

D9216: Shorts: PVC high wasted shorts with front button detail and back zipper.

D9207: Bra: Skull lycra molded cup bra with buckle strap detail.

D9222: Dress: Flared wetlook dress with padded cups and halter neckline. Features front button detail, back keyhole opening and attached crinoline.

1735: Stockings: Fishnet stockings with elastic top.

These pieces, depending on how risqué you are, can easily be worn out to the bar or in the bedroom for your partner! Versatility is defiantly a plus when it comes to the Darque line! Check online at www.coquette.com for store locations near you!

2009 Halloween & Party Expo

I’m thinking the adorable pink and white Quarterback Queen, or maybe I’ll be a Deviant Devil this year? I’m not quite sure yet…but I do like to plan my outfits in advance…WELL, in advance. Ok, so perhaps February is a tad bit early to start thinking about what I want to dress up as this year for Halloween…? Nah! It’s never too early to start thinking about all the exciting new costume designs you’ll get to choose from this year. I’ve been lucky enough to take a sneak peak at many of them and I KNOW you’re going to love them, so it’s safe to get over excited now!
Coquette wrapped things up with another successful appearance at The 2009 Halloween & Party Expo.

Long before Halloween has even crossed your mind, our designers are hard at work coming up with fresh new sexy costumes for the up-coming year. The 2009 Halloween & Party Expo connects a global audience of interested buyers and sellers of Halloween and Party products as well as accessories. It is a wonderful opportunity for single stores, international and domestic chains to view the latest industry products and services. This is an exceptional and convenient opportunity for companies to come out and meet one on one with buyers who are ready to place orders; it also gives enormous exposure to a worldwide audience.

This event took place between January 22nd – January 27th and ran on a schedule that included: meetings, seminars, and of course the highly anticipated Halloween Style Show: Costumes in Motion. To view more pictures from the show visit Coquette at Flickr: http://www.flickr.com/photos/34173768@N02/ and keep checking back for the release date of our completely 2009 Masquerade Costumes catalog.

Coquette is giving Paris a taste of the Darque side

Coquette has turned the lights out and gave Paris the show of their life…by bringing them the Darque side, and EVERYONE loved it! Well, at least those who attended The Salon International de la Lingerie Show. Our Darque lingerie line allows you to bring your deepest darkest fantasies to reality, designed with coated lycra and PVC materials to create a liquid latex risqué look perfect for either the bedroom or the club.



Another year has come and gone for The Salon International de la Lingerie, which if you’re unfamiliar with, is the world’s most famous lingerie show. It features 600 brands from around the world as well as displays multiple fashion shows to exhibit the latest designer’s fashion for this industry. The main categories of this exhibit are: casual lingerie, exclusive women underwear, men underclothes, underwear for sleep and rest, corset, beach fashion and swimsuits, equipment, materials and fittings for lingerie manufacturing. This year we have featured our highly anticipated new Darque line which continues to do well in Europe. We have got the opportunity to meet and mingle with some really talented designers and exchanged some useful feedback, comments, and information.



If you live in Paris or you’ve ever been to visit, and if adventure pumps through your veins and you enjoy exhibitionism, chances are you probably have been to, or at least heard of Pigalle Place.



Pigalle Place is a community of sex shops, peep shows, strip clubs, cabarets and general adults-only, X-rated fun. This Red light district is an extremely popular tourist attraction and never experiences a dull quiet moment. When we decided to introduce Pigalle to our very own Coquette, the stores absolutely fell in love! Coquette lingerie has now been added to the extensive lingerie selection in some of the biggest sex/lingerie shops in Pigalle Place, Paris. I am very excited as the potential is endless, after all, Paris does have fabulous taste in fashion & lingerie.



In addition to the Pigalle Place, Coquette’s famously wide-known Darque line has been introduced to the Champs Elysées, known as the worlds most beautiful and prestigious avenue, a perfect place for Coquette to enhance the area. The Champs Elysées is also a top Paris district for city life, and is also recognized as the most expensive strip of real estate in all of Europe. The avenue stretches over two kilometers and is bordered with lush greenery. With all the local and tourist traffic that flows through these two main areas of Paris, Coquette is sure to be a top seller at all of their stores.

Revealed! I’m Spilling all the Tips, Tricks & Secrets to getting HER into THAT.

Being in the lingerie & adult industry, every Valentine’s Day I get to see and hear about men struggling to buy lingerie for their woman, and it truly breaks my heart. It wouldn’t be such a difficult task if women didn’t expect you to KNOW all the answers or if even the slightest slip up wouldn’t give you the silent treatment PLUS an extra week on the couch. What women DON’T realize is that the ONLY way to really get what you want from a man is to straight up: ASK. Hinting, regardless of how blatantly obviously you think you’ve made your point, is a sure fired way to receive a great big box of disappointment with a pretty pink bow addressed to-YOU. After all, you did ask for it right? So ladies, do forgive me for spilling some of our best kept secrets, keep in mind I’m doing it for YOUR best interest and ultimate satisfaction.

First of all, I get a lot of the same reoccurring questions about whether or not it is appropriate to buy lingerie for their partner, or if it simply looks like another selfish jerk move on his part to only satisfy his inner fantasies. You do have to consider that being prince charming and a complete jerk is the finest line to cross and just when you think you’ve found the glass slipper, it shatters in your hands. Second of all, once they’ve overcome the first dilemma, and they actually get into the store, it’s the part that no man looks forward to in his whole ENTIRE life of shopping experience: taking the time to look around for the perfect piece- cut, color, size and all. Which brings us to the third issue men have when purchasing lingerie for their lover: figuring out their exact size, because it’s often not enough to describe how big her breasts are in comparison to how they feel in your hands.

I very much admire any guys that are willing to risk any or all of the above. Therefore, I would like to let you in on some of the best kept tips, tricks, and secrets to buying her the ideal piece of lingerie…

1. MAKE SURE IT’S EVEN AN OPTION- Do NOT get your woman lingerie if she has made it absolutely clear she will never wear it under any circumstances even AFTER hell freezes over (better opt for chocolates or flowers, or maybe a more open-minded woman if you REALLY like sexy lingerie).

2. FIGURE OUT HER STYLE- Sure, YOU might go for the slinkiest barely-there piece of lingerie, but this is about HER! Most women LOVE to receive lingerie as a gift for Valentine’s Day, I know I do. However, you have to find a piece she will like and feel comfortable and confident wearing for you (after all, we know the sexiest thing to wear for our man is confidence). Flip through a lingerie catalog together or check out some pieces online (http://bit.ly/P4pV ) to get a better idea of some specific colors, cuts, and designs she totally digs.

3. KNOW YOUR STUFF! - She might have told you size didn’t matter to boost YOUR ego (I am a women, and I know size always matters), but when purchasing lingerie, the proper size is CRUCIAL and I cannot stress enough how CRUCIAL it is. Size can be the difference in your sweet curvy little size 6 girlfriend gaining major self esteem issues from trying to suck into an XXSM ensemble. If you can discreetly take a peek at her bra and panty size without looking or even remotely feeling like a creeper (because if your feeling like one, chances are your probably being one) then go about it that way to keep her gift a surprise. Otherwise, just ASK to avoid looking and feeling like the worst man on the planet (lets face it, that IS how she will make you feel, after all- you’re expected to ‘KNOW’ everything about her remember?).

4. LEAVE YOUR PRIDE AT THE DOOR- Guys, we know you can put together furniture without any directions or fix a leaky sink without having any plumbing background what so ever, but PLEASE ask for assistance. Anyone working in a lingerie/sex shop is specifically trained to work with both men and women and they’ve probably helped out 10 other people right before you with that same exact problem.

5. GET THE D/L- Make yourself aware of the stores return policies. Also, keep your receipt. For obvious reasons!

6. PRESENTATION IS KEY- Especially on Valentine’s Day! Ask if they can wrap it for you (its worth the extra change). If not, get someone who KNOWS how to wrap to do it for you. Pay attention to detail, get her a romantic card and actually write how much she means to you (cheating and letting Hallmark say it all doesn’t count for much anymore) and perhaps adorn the package with a single long stemmed red rose for a touch of elegance.

7. BACK UP PLAN- When all else fails, get her a gift certificate. Let her do what she does best and shop. Be careful with this option though, it might seem slightly impersonal. To make sure it doesn’t come off as thoughtless perhaps write her a romantic letter telling her to go out and pick the perfect piece of lingerie that she feels comfortable to change into after you treat her to dinner. Valentine’s gift certificates generally look most presentable with a bouquet of flowers. (http://bit.ly/o5YV )


I wish every guy the best of luck with this near impossible task! I hope I’ve made it a touch easier for some of you. If done correctly you will reap the benefits of your research and all your hard work and be rewarded with the two main importances of Valentines Day: her satisfaction, along with yours.

Add Major Personality with Penthouse

I have never been more excited to announce that Penthouse lingerie has launched their brand new collection which has just been released in our Stag Shop stores on January 15th 2009. I love how these fun modern patterns (cupcakes, cherry print, heart tattoo, and leopard print) really bring these designs to life and display a lot of energy. It will be the perfect addition to my closet and will definitely add major personality! I especially love how you can spice up a simple outfit by adding one of these pieces and accompanying it with fun hair and dramatic make up. I am even more excited to share a brief description of each collection as well as my opinions and thoughts on them with you!

The Sexy Pet collection uses a classic lingerie color combination of red and black in a cherry print knit. I am a huge fan of the cherry prints, as they are youthful and bring a lot of playfulness both inside and outside of the bedroom. Something about the retro cherry pin up look with some seductive red lips really screams ‘Sexy’ to me. The design elements are flattering for a range of different sizes, which is another thing I really admire about the Penthouse brand. There’s nothing worse then going out lingerie shopping and finding a beautiful print and style you absolutely LOVE, only to find out it doesn’t fit your body shape. It really puts a damper on your shopping trip quite fast. A lot of the pieces are adjustable or have a stretch to them which is perfect to allow for the garment to hug your curves and unique figure, allowing for a one-of-a-kind silhouette you can be proud to show off!








The Sweet Pet collection is my favorite, perhaps it’s the inner girly-girl in me. The combination of girly and sexy is at its best in this collection. It combines the colors pink, sea-foam green and lavender tied together in kitschy cupcake print cotton. It features details such as bows, ruffles and ribbon ties. In keeping with the pin-up theme, this collection captures the “Cheesecake” type pinup that has come to represent the alluring side of the girl next door. The innocence of these pieces is I think, what captures its whole stereotypical appeal. What man doesn’t want to come home to his beautiful woman cooking up something for dinner in sexy lingerie? After all, food and sex seem to go hand and hand when it comes to the basic understanding of the male hormones and there’s certainly nothing wrong with a little role playing in the kitchen.







The Wild Pet group combines black wet look knit with a leopard print in a red, ivory and black color scheme. It naturally lets out a more edgy side of your personality appealing to more of a wild woman. Inspired by the Hollywood bad girl whose “bad” behavior delights the press and public. The garments within the group range from risqué bedroom wear to pieces that can be styles to wear out to the club. I think the combination of the wet look and leopard print is what makes this collection unique from the other ones.




The Naughty Pet collection has a palate in black, pink and red within a tattoo heart print knit. I admire how the designers combined the eye catching print with black denim to create a rock ’n’ roll collection. I can see this group being appealing to women of all ages, rock ‘n’ roll has never been out of style. The collection includes sexy separates and some pieces that are suited to wear as both lingerie and steamy street wear. Details like eyelets, lacing and handcuff charms are reminiscent of the aesthetic of the glam rockers of the decedent 80’s.

It is very beneficial for lingerie companies to accommodate the continuously growing trend of wearing lingerie out in public by creating pieces that are easily versatile. I even feel this line will appeal to more conservative women because it has really stepped away from the typical lingerie styles. The more common lingerie styles and colors (red, black and white) will always be popular and if you’re looking for a more reserved classic look then I would suggest sticking with that. We picked up this line because it is unique and it provides you with the option and risqué opportunity to step outside the box and add a little extra flavor to your wardrobe and your personality!

To view the entire collection: http://www.coquette.com/collections/