Friday, May 1, 2009

Storeroticas Extra Special April Issue.

Not only is it my job to make sure I keep on top of what's going on in our industry, but personally, I love to stay informed about how everyone else in the business/retail world is doing. Something about the obligation of reading Storerotica articles is appealing...Although, haven't quite figured out what it is yet. It probably has something to do with how fabulous the articles are and how sexy the nature of this magazine is.

April's issue is exceptionally special! Do you know why? If you don't I'd suggest you get your hands on a copy before it's too late. April's issue features an exclusive interview with our VP of Sales and Marketing, Marcus Horea. Marcus answered all kinds of questions about Coquette International and also provided tips for others in the lingerie industry and explains just how important team work is.

When asked if the recession has impacted Coquette International Inc, Marcus confidently replied, "I think this industry can hold its own in the recession, since people always want to have a good time and feel good about themselves. This is a time where some of us will prosper, as sex seems to always sell." Wise words of wisdom indeed.

Storerotica was formed in October 2008, when TEEZE and ASB Magazine decided to combine their efforts into one magazine. The readers of Storerotica are owners and buyers of retail stores that carry intimate apparel and erotic products, as well as manufacturers and distributors for those products.

For the full interview with Marcus Horea check it out here:
http://www.storerotica.com/

Thursday, April 30, 2009

Coquette's Holiday Photoshoot

Happy Holidays!

Perhaps April is a tiny bit early to start wishing everyone a happy holiday, but you wouldn't think any time of the year was too early for that if you got to see what I saw yesterday!

Yesterday Chris, our fabulous Web Strategist, and I took a trip down to Mississauga, Ontario, where Coquette's photo shoot took place for the Holiday line. Surrounded by our three beautiful models: Brittany Lee, Claudie and Tia, we got the opportune chance to take exclusive behind the scenes pictures and video footage. The set was equipped with a stage, which I felt really enhanced the pictures and allowed for the best lighting. Like always, we prefer to keep the background elegant and simple with all of the attention focused on the lingerie piece & model.

As glamorous as it sounds, photo shoots are a lot of work! It involves a lot of hard work from our Graphics Department & Design Team as well as Catherine Horea, Senior VP of Coquette, Peter Horea, President of Coquette and Marcus Horea, VP of Sales & Marketing. Our spectacular Design Team organizes the lingerie pieces they have created as well as helps the models get dressed quickly and accessorized accordingly. The Graphics Department views the pictures right after each one has been taken and ensures the poses are perfect for the piece the model is displaying. Catherine, Peter and Marcus are there to make sure everything runs smoothly overall and the pictures turn out perfect! The big tasks such as set and background changes, are accomplished as a team- and our team at Coquette couldn't be stronger!

The photographer did an outstanding job with the pictures and provided an energetic, friendly and comfortable environment for the models and everyone else. He really showed a lot of passion and desire, which was evident in each shot he captured.


Im really excited for the launch of this Holiday catalog and especially to share it with you all! It seems to me that each and every year Coquette publishes their Holiday Catalog, the new one is always better than the last, and raises the bar higher for next year. Chris and I had a blast capturing all the backstage footage and interviewing our models.

For a complete set of behind the scenes pictures check out our Facebook Fan Page: http://bit.ly/12N2w0. Model interviews and video footage of the shoot will be uploaded shortly as well.

Monday, April 27, 2009

Follow Coquette on Twitter

Coquette's Tweeting Too!

Twitter represents simplicity at its finest by giving everyone the opportunity to give value to their followers as well as gain value from those they are following.

The second we heard about Twitter, we knew Coquette had to be a part of it. With so much information to be shared with the public about what's going on inside the business along with helpful tips and tricks to make lingerie shopping fun and simple for you!

We are keeping on top of social media sites and up to date with everything current. Staying informed is certainly an important part of effective marketing in today's 2.0 social media world. In the midst of popular social media sites such as: myspace, facebook, slickr, youtube and hundreds of others, one simple and sweet social media site has caught the attention of people world wide. From entrepreneurs, celebrities, businesses and millions of every day people around the globe expressing what exactly they're doing in a short 140 characters.

We are extremely proud to be a part of the Twitter revolution and promise to tweet regularly to inform you of what's hot, new and happening behind Coquette's doors. Twitter is a fabulous simple way to keep in touch with fellow businesses and customers as well as to provide a more personable experience while distributing information, allowing for comments, opinions and questions from followers.

One of the most important points to remember when tweeting is that it's not all about you and the business your representing, you need to interact with your followers and respect their thoughts and opinions as well. The diversity Twitter provides is remarkable and the opportunity for interaction is at its best with people from all walks of life, offering value to each other within one simple means of communication.

Follow us under the user name: CoquetteApparel . In the future we will be hosting contests, providing discounts as well as give aways! Look forward to hearing your tweets!

www.twitter.com/coquetteapparel

Monday, April 20, 2009

30th Anniversary Special Guest

Coquette Welcomes Taya Parker to the Party.


Coquette lingerie is celebrating its 30th anniversary this year, and what better way to celebrate than at the International Lingerie Show (ILS). After all, lingerie is what Coquette is all about. Coquette's exclusive 30th anniversary party is being held tonight at Lucky Strike Lanes inside the RIO in Las Vegas. For those of you who don't know, Luck Strike Lanes is an upscale bowling alley with a club like atmosphere. It will be a huge hit, with a suspected 200 customers expected to be attending, which is the capacity of Lucky Strike. There will be a fabulous selection of fine Hors d'Oeuvres accompanied by wine, beer, and cocktails.

Our customers are the most significant reason for our success throughout the years, and it was extremely important for us that we bring them all together for a fun evening full of contests, events and entertainment.

Sounds fantastic right? Well, it just keeps getting better! Penthouse pet of the year 2009 and winner of the popular show the Rock of Love, Taya Parker, will be joining the fun and entertainment at Lucky Strike for Coquette's 30th anniversary party.

If that's not hot enough, shes also going to be signing autographs at Coquette's booth at the ILS on Tuesday April 22nd! Its obvious her pictures are incredibly stunning, but they don't do her justice when seeing her in person. We are extremely excited to be celebrating such an important mile stone with Parker as well as our loyal customers! Stay posted for pictures from this event taking place tonight from 830pm - 12am!

Thursday, March 19, 2009


Stripping Away Your Insecurites

It's only human nature to let our insecurities get the best of us, and even
though we both know you’re beautiful, you might not always feel like it. Most likely there’s always going to be that one problem area on your body that you have a hard time coming to terms with. Let’s face it- we all do, but does it inhibit you from buying that adorable cupcake printed mesh baby doll and panty set? (www.penthouselingerie.com)





Or that edgy tattoo heart print mini dress with deep v front and pretty pink ribbon lacing? (www.penthouselingerie.com) If it does, we’re going to fix that right now! I mean it, weather it’s your butt, legs, thigh, arms, chest, or stomach there is flattering lingerie out there for you. So stop worrying and lets shop online together, I’m going to show you what styles are going to work for you. No one wants an unflattering piece of lingerie, and since everyone’s body type is different, not every single style is going to work for you.



The Butt Conscious.

Who doesn’t like a girl with a rockin’ booty? Honestly! Instead of baring it all with that itsy bitsy g-string, go for a sexy skirt that hugs your beautiful curves. I’m not talking about one you’d wear to the bar; we’re keeping this strictly sexy and lingerie here. Opt for one that is a little ‘cheeky’ and shows just enough to tease! Check out this sexy skirt from the Penthouse line (www.penthouselingerie.com) and add some panty hose to add a dramatic effect, forget the panties though!



If your problem is the opposite and you don’t have much of a booty- drop the skirt! I’m sure you’d still look cute in it, but a skirt is just going to make your butt look flatter. Go for the cherry print thong with gathered detail and printed Penthouse ribbon side ties (www.penthouselingerie.com). The side ties will draw slight attention away from your butt (not too much though, because even though YOU might not like it, I can guarantee your partner can’t keep their eyes off it!) and the gathered detail will certainly accentuate it.





Leg Conscious.

Regardless, if you think your legs are too small or too big, too long or too short, there’s ways to enhance these minor predicaments! If you’re shy
about your legs, go for a more sensual look with a flowing gown that has a sexy slit on side, front or back for that added bit of attitude. You’ll look sophisticated, sexy, and glamorous all in one, and who doesn’t want to look like that!



If you’re looking to make your legs appear longer go for a shorter dress and a pair of bedroom heels, a longer gown-like dress will engulf you in the fabric and might leave you tripping on it- slightly embarrassing.



Thigh Conscious.


Get your pretty little legs in some sexy pantyhose! Not necessarily thigh highs, those will draw attention to your thighs. Go for a full fishnet or regular style crotch less (for added effect) pantyhose. The reason I suggest this, is that it smooth’s out any unwanted noticeable flaws and bumps in your thigh/butt area, and gives the skin a smooth feel and look. It will also suck in your inner thighs as well.

Arm Conscious.

If your arms are an issue, add a sexy pair of satin gloves to your lingerie outfit. It will take the focus off any bad areas. Along with the gloves, or just on it’s own, a fun feathery boa wrapped around you will also take attention away from your arms and give you that diva appearance that I always knew you had! If you accessorize with your lingerie piece, ear rings, necklace, bracelets ect… it will also focus attention else where.





Chest Conscious.

If you have an A cup chest, you might find it hard to believe that some women with a bigger sized chest can get self conscious of their boobs too! So, if you want an outfit to flatter a big chest, go for something without cups, but lots of adjustable support such as one of these corsets. You won’t have trouble with the cup size not fitting properly, and it gives you perfectly shaped cleavage and an hourglass figure.

For smaller cup sizes, a cute padded bra and panty set such as the cherry print underwire bra with ruffle detail, has a low scoop neck and will accentuate what you got (www.penthouselingerie.com) !






Stomach Conscious.
Now, whether you’re slightly overweight, or just ‘think’ you are, you can instantly lose an inch or two by slipping into a corset! There are so many different colors, fabrics and designs to choose from. Although they look slightly difficult to squeeze into, once you adjust the ribbon or lacing in the back to fit your size, it’s easy to unclip on and off from there!

Ladies, regardless of your shape or size, its important to know you’re absolutely beautiful in your own skin and there’s no excuse to hold back from that super cute baby doll, or risqué chemise. There’s something sexy for everyone. If you have any questions or concerns about what would work best for you, or need other recommendations for different problem areas I haven’t listed, e-mail me! Pr@coquette.com .

Thursday, March 12, 2009

Out of the Darque and into the Spotlight!


It has always been evident that Miss Raquel, Scenester Magazine and Secenester Radio/bpm:TV host, had a pretty stylish wardrobe, but now that evidence changed from ‘pretty stylish’ to flat out ‘SEXY’! Miss Raquel was also featured in a documentary earlier this week on March 10th about the rise of house music through the decades!


This Friday March 13th Activate presents the Jelo Show at Rehab, where two of Toronto’s most notorious dance floor phenomenon’s DJ/Producer Jelo, http://www.djjelo.com, and major producer MC Flipside, http://www.mcflipside.com, fuse together for a haunted night of murderous tunes inside Footwork Nightclub.


Footwork Nightclub is located at 425 Adaliade Street West and Brant St in Toronto’s club district.


Miss Raquel will be the host of this event flaunting her sexy outfit she recently picked out by Coquette lingerie.



She chose a brand new item from our Darque line D9218 http://bit.ly/KBrr, PVC jacket with raised collar and cuffs along with one of our classic Darque pieces D989 http://bit.ly/y7liH, a wet look tank top.
That is certainly what I’d call flirting with style! This is an event you undoubtedly don’t want to miss, it begins at 10:00pm and goes all the way until 5:00 am. This is a 19+ event.
The cover charge is $20.00 or if you’re quick enough to jump on the guest list its $15.00.
For guest list or bottle service inquiries, e-mail footwork@scenestermag.com and if your looking for a sexy outfit to wear to this exclusive event, visit www.coquette.com for a retail location near you!

Coquette's 30th Anniversary Will be Celebrated in Style!

Coquette’s 30th Anniversary Will Be Celebrated in Style!





Well most of us know, and all too well, that years and time seem to fly by and leave us wondering where in the world it went. In the fashion industry, thirty years is something to be proud of when working hard to continue the ongoing success of one of the most thriving and well established businesses in this industry.



This year marks a huge mile stone for us at Coquette International Inc., as we are celebrating our 30th anniversary! You can’t be in the fashion industry and not celebrate in style! So here’s what we have planned for our fabulous and loyal customers…



We will be sending one of our customers and a guest to enjoy a blissful week long vacation among the warm tropical shores of Hawaii. To qualify for this unforgettable experience, you must place your order between April 20th and April 21st at Coquette’s booth at ILS inside the RIO. It is only applicable to North American buyers. The minimum purchase order to qualify for the trip for two in Hawaii is $3,000, and you will receive one ballot for spending $3,000 or more. The winner will be drawn in Las Vegas, on Tuesday April 21st, at 4:00pm in the Coquette booth.



We are also excited to be hosting a 30th anniversary party at Lucky Strike Lanes inside the Rio Las Vegas, which offers a new tantalizing twist on bowling by surrounding you with a fun and energetic night life atmosphere. This event will be taking place on Monday April 21st from 8:30pm to midnight. All customers are invited to come for an entertaining evening full of bowling, contests, giveaways, beverages, Hors d'oeuvres, and lots more to celebrate in style with us. It’s going to be a blast, we are honored to be celebrating our 30th anniversary with all our remarkable customers, whom made Coquette’s 30 years possible and extraordinarily successful.






We’re looking forward to seeing you all there for an unforgettable evening! If you have any questions please email me at pr@coquette.com !